Victoria Zeeb

Victoria Zeeb is a doctoral candidate in Social Psychology at UCL. Until October 2014, she led Counterpoint’s 50ft Women project. She has a BA (Hons) in Philosophy, Politics and Economics from Durham University and an MSc in Political Sociology from the London School of Economics.

At Counterpoint, her work focused on the impact of cultural and structural factors on women’s experiences in society, politics and organisations. As a native German speaker who grew up in several different countries, she is particularly interested in how women’s experiences differ across cultures.


Strategic advice to manage new forms of cultural and social risks

Decoding cultures and making sense of context

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Interpreting public behaviour and emotions

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Crafting the right conversations

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News & events


Historic errors set in stone

Public monuments seem to have become the lightning rod of our cultural wars: from Robert E Lee, to Cecil Rhodes, to intimations that Nelson...


Developing a new language of persuasion: Counterpoint’s workshops on framing

With public distrust of expertise at an all-time high, and an increasing demand for transparency, the messages of carefully constructed campaigns can easily fail...

Red bus europe

Europe’s riddle: Migration, community experiences and public opinion

Counterpoint examines the local experience of migration and integration across five European countries in light of continuing migration into Europe. Our research in Sweden,...